A practical, step-by-step playbook for firms launching their annual CouncilPAC fundraising campaign.
This guide helps firm leaders plan and execute a successful CouncilPAC campaign from start to finish, covering goal-setting, identifying a campaign champion, choosing a target audience, and structuring the ask. It includes sample giving levels organized by role and book size, creative ideas for driving participation, a breakdown of contribution methods, and a month-by-month sample timeline built around key Council events. Whether you’re running your first campaign or looking to improve on last year, this resource has everything you need to get organized and get results.
